"We take the complication out of Corporate Social Responsibility
and just make things happen."

Footprints CCC build practical strategic Corporate Social Responsibility (CSR) Solutions that provide sustainable footprints within our community while enhancing the profile, culture and profitability of participating companies.

MAXIMUM IMPACT
FCCC Programs are Corporate Social Responsibility investments that are not only economically viable but result in maximum impact for all parties concerned. FCCC assists your company to achieve a healthy triple bottom Line, maximize your branding, increase customer and employee loyalty, and get full value for every dollar spent.

FCCC BUSINESS PHILOSOPHY
Every measure needs to be taken to ensure that business is able to maintain an entrepreneurial response to social and environmental challenges and solutions. It is crucial to take into account that good profile, profitability and bottom line will create a vital supply of prosperity, funding, human resources, expertise, and other valuable capital to any Corporate Social Responsibility Initiative.

‘More and more we see pressure on companies who disregard moral obligations. Companies who incorporate better social or environmental practices into their trading models will strengthen their advantage, companies who do not will face the inevitable response of consumer and staff dissatisfaction.’
Russell Workman
MD Footprints CCC

‘Consumers are moving towards the top of Maslow’s Hierarchy of Needs and seeking ‘self realization’…if consumers know how a brand functions and how it ‘thinks’ and ‘feels’ then the new question that has to be answered is ‘what does it believe in?’
Marjorie Thompson & Hamish Pringle
Brand Spirit

MUST ANSWER CSR QUESTIONS FOR YOUR BUSINESS

How can we remain focussed on the bottom line as well as meet consumer’s expectations of good corporate citizenry?

What social issues would we support?

What non-for-profits will make strong partners?

What initiatives will do most good for the company as well as the cause?

Do we just write a cheque, incorporate social messages in our advertising, encourage our employees to volunteer, or do we alter our business practices?

How do we integrate a socially responsible initiative into our current strategies?

How do we implement a successful social program?

How do we generate internal social support and passion?

How do we measure success?

FOOTPRINTS CCC PROVIDES
ADVICE AND INFORMATION
ON THESE QUESTIONS

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